BURN THE FAT
FEED THE MUSCLE

Burn Fat, Build Muscle and Transform Your Body Forever
with the Secrets of Bodybuilders and Fitness Models

What Health And Fitness Pros Are Saying

"In Burn the Fat, Feed the Muscle Tom Venuto truly delivers the holy grail of fat loss. His frank and practical roadmap of the caloric mechanics of fat loss combined with the often overlooked, but essential, psychological strategies make this one of the most useful books on fat loss ever written."


- Michael Roussell, PhD (www.mikeroussell.com)

"Usually, when I'm on deadline for a book, the last thing I want to do is read someone's work about the exact same subject. But when the work is by Tom Venuto, I don't have a choice. I have to read it to see how high the bar is set. And with Burn the Fat, Feed the Muscle, it's set scary-high. Not only does Tom include every fact about fat loss worth including, he offers vital, practical, and time-tested systems to implement them. This is a great resource for anyone who's serious about getting lean, fit, and muscular, while eating a healthy diet and having time left over to enjoy life. It's the new industry standard for fitness books."


- Lou Schuler, author of The New Rules of Lifting series

"This is the true bible of fitness."


- Shawn Phillips, author of Strength for Life and Ab-solution


"Tom Venuto did it again - Burn the Fat, Feed the Muscle - delivers exactly what people need to do exactly as the title says, burn fat AND build muscle. Simultaneously! And the best part is it's practical, useful and beneficial for everyone from the nutrition and training, to the simple, yet effective behavioral strategies."


- Chris Mohr, PhD, RD

"This is the book that really changed my thoughts on exercise and nutrition. The principles Tom Venuto uses are based on solid science and he puts it in a simple format that everyone can use to improve their health. Tom Venuto is a class act and anyone wanting to lose the fat and build muscle will not be disappointed. As a doctor, I recommend him to patients and I don't do that lightly. If I could prescribe Burn the Fat, Feed the Muscl" to patients instead of more medications I would in a heart beat!"


- Laurie Marbas, MD, MBA Board Certified Family Medicine physician, http://strongfitbody.com


"Very few in the history of the health and fat loss world have consistently delivered practical, scientifically-accurate, easy-to-understand and results-producing information like Tom Venuto. “Burn the Fat, Feed the Muscle” is the quintessential collection of those principles and may be the most important book of its kind in this era."


- Mike Howard, Founder of Core Concepts Wellness www.coreconceptswellness.com


"Tom Venuto's updated fitness bible, Burn The Fat, Feed The Muscle is a must own for anyone looking to develop a lean, muscular body. I've been a huge fan of Tom's evidence-based approach for many years. Tom presents sophisticated concepts from nutrition and exercise science research with a writing style that's clear and easy to follow. If you follow my site and you're a dancer or weight-class athlete with concerns about getting "too big," I can assure you this book is not just for bodybuilders. Tom explains how to follow a weight training program to develop a lean body without undesired mass. Great book!"


- Joel Minden, PhD., CSCS


"How do you write a superb book that covers every element of fitness? Well, first you live it, then you write it. What's more, the new edition of Tom's book has grown and evolved along with his knowledge, and now you can hold it in your hands as a physical book. Do not be left without this goldmine of fitness information."


- Jay Scott, Host of the Full Disclosure Fitness Podcast


"In Burn The Fat, Feed The Muscle, Tom Venuto “goes deep” on the subject of how to drop fat while retaining, or even gaining, lean muscle. It covers everything you need to know in order to fine-tune and customize your nutrition, cardio, and weight training program so that it fits your schedule, your tastes and your goals. Tom also devotes an entire chapter to the subject of setting goals and training your mind, which is something that’s missing from many diet and nutrition programs. Burn The Fat, Feed The Muscle is one of those rare books that will leave you feeling "fired up" and excited about how the future you is going to look. "


- Christian Finn, M.S.c.


"Burn the Fat Feed the Muscle is the go-to resource for anyone who wants to achieve low levels of body fat and get ripped. Tom goes above and beyond discussing the common elements of training and nutrition - he covers a topic most people neglect that's vitally important: mental training. Every topic is explained thoroughly so the reader knows exactly what must be done, in simple steps, to achieve the results they desire. Bottom line - if you want to get ripped, this is the guide for you."


- Nia Shanks www.LiftLikeaGirl.com


"If you're looking for a new fitness book, this one is LEGIT! These days, there is an over-abundance of health, fitness and diet information available at our fingertips. The problem however, is knowing which to believe and trust and which to disregard. Tom Venuto's new book is fitness information you WANT to pay attention to. With years of experience and tons of client testimonials and results to back him up, Tom lays it all out in his new book Burn the Fat, Feed the Muscle. A fantastic resource for trainers and trainees that you'll always be referring back to."

- Jon-Erik Kawamoto, CSCS, CEP - Strength and Conditioning Coach, Personal Trainer, Fitness Writer and owner of JKConditioning (www.JKConditioning.com) in St. John's, Newfoundland, Canada


"Whether it's working as a fitness consultant for some of the biggest weight loss reality shows, or actually starring as a trainer on them, its nearly impossible to keep up with the latest changes in our industry. As the field of health and fitness continues to expand, so do the contradictions, leaving the average fitness consumer to decide which guru to believe. That is, unless they find, Tom Venuto. Tom is the breath of fresh air and the voice of reason that our industry needs. His no-nonsense, make it digestible and immediately applicable way is perfectly displayed in his new book, Burn the Fat, Feed the Muscle. Don't waste your time and money on any other book this season. Pick up Tom's new book and make it easy on yourself:)"


- Jimi Varner - Trainer on MTV's 'I Used to be Fat' Reality Series & Fitness Consultant/Trainer to NBC's 'The Biggest Loser' Finalists.


"What's amazing about Tom and, more particularly Burn the Fat, Feed the Muscle, is that it's stood the test of time. In a world where fitness books are written to sell for a week and never see the light of day afterwards, this one is still around helping people because it works."


- Jon Goodman, author of Ignite the Fire: Secrets of Building a Successful Personal Training Career


"Burn the Fat, Feed the Muscle" is old school, new school, and the awesome school text on how live lean and stay fit. It's not about some secret sauce. The secret is in the fundamentals (which for many, they have yet to find so they feel secret) and having a clear plan of action to release their power; with of course plenty of support. Tom Venuto knocks it out of the park for you in both ways - read, and act!"

- John Allen Mollenhaur ("JAM")


"Burn The Fat, Feed The Muscle is the guide to transformation you've been looking for. Tom Venuto tackles the complexity of the human psyche in such a simplistic way it makes you question, "Why didn't I know this before!?" When you combine that with his non-dogmatic and scientific approach to the physical techniques of fat loss and training, you have the makings of a classic "must own" book. And that is what Burn The Fat, Feed The Muscle is - an instant classic."


- Leigh Peele, author of Fat Loss Troubleshoot and Starve Mode


"Wow! After reading the new edition of your Burn the Fat, Feed the Muscle (BFFM) book, NOW I know why everyone is calling this "The Bible of Fat Loss." I love the new edition. I really like The New Body 28 (TNB-28) four-week training plan, and the L.E.A.N lifestyle program makes the new upgraded version very easy to follow. I am very discerning when recommending a weight loss or fitness product because of all the misleading information and hyped-up claims in the marketplace. Seriously, there are very few resources that are trustworthy and really work. But the BFFM book is totally refreshing and solid information! It is the #1 Fitness and Nutrition book EVER."


- Georgette Pann, Nutri Fitness boot camps, certified personal trainer, sports nutritionist


“As a strength coach and fitness blogger Burn The Fat Feed The Muscle is a breath of fresh air. It's not full of hype. Tom's book is an honest blueprint built on a fitness philosophy that has been tested and proven to work. Its outstanding fitness and nutrition advice is presented in a straightforward and logical manner making it easy to follow. So that it's not just the numbers that change, but your body too. If you help others or personally want to build a body you can be comfortable in, Burn The Fat Feed The Muscle is a must-have."


- Jason Paris CSCS, FitnessDoctrine.com

"In a health and fitness world where extreme viewpoints and rigid dogma prevail, Tom Venuto's new Burn The Fat, Feed The Muscle delivers sensible, doable and powerful fat loss advice anyone can follow. If you are tired of the hype, confusion and extremes in the diet and exercise world, this book will get you on the right track and teach you all you need to know about what it takes to burn the fat the right way"


Dr. Jade Anthony Teta, co-author, The Metabolic Effect


"Among the overwhelming plethora of fitness, weight loss and exercise books on the market today, there are very few that will survive the test of time. Tom Venuto’s book, Burn The Fat, Feed The Muscle will be one of them. If you’re looking for the “latest trend” or quick fix, you won’t find it in this book. What you will find is concrete information on what really works: Strength training to build muscle. Build muscle to burn fat… what a concept! Fitness has taken so many confusing twists and turns over the past 30+ years, very few experts are still teaching that one fundamental truth."


- Tom Terwilliger, Mr America, author of, The 7 Rules of Achievement



What Readers Are Saying

"This is the book that saved my life. I used it to go from Morbidly Obese to Lean and now I’m using it to go from Lean to RIPPED! It’s safe, sane and sustainable and something anyone can do if they put in the effort and follow the plan."
-Tim Nelson, 44


“There is no magic in Tom’s book, but when followed the results appear magical! Fat disappears and is replaced with lean muscle. Whatever your fitness goals are, the plan to reach them is contained within the pages of “Burn the Fat Feed the Muscle”.
–Gary Vollhoffer, 52

“This book changed my whole life. Without Tom, I'd still be wasting money on fad diets and miracle weight loss rubbish.”
–Sean, 46

“I absolutely love his book! It changed my life! I went from a 190lb 4’11” housewife to a 120lb triathlete!”
–Lillian, 41

“I've tried for about 10 years to look good, lose weight and be fitter in general—and I am only 29! After reading Tom’s books and articles, it took me about 6 months to be in shape and another 6 months to get ripped!”
–Ragab, 29

“I am 60 years old and have lost 30 pounds in 6 months because of his motivation. Only five more to go to reach my goal!”
–Rocky, 60

“Tom is straight shooting and full of common sense and not afraid to say what many people don't want to hear”
–Barb, 50

“I follow Tom without hesitation. He is totally reliable.”
–Chrystal, 59

“Tom has a unique ability to sift through all the research and present it in a way that makes sense to non experts” –Anne, 42

“Tom encourages people all around the world. He is my long distance personal trainer.”
–Mirisca, 35

“Mr. Venuto is, in my opinion, one of the finest writers and minds in the field.”
–Michael, 50

“He is aware of how all sizes and ages react to fitness and he knows the current triggers to get people remotivated to get to goal” –Catherine, 51

“I turn to Tom Venuto for everything that is nutrition related.”
–Diederik, 32

“I’ve read burn the fat feed the muscle front to back dozens of times, and each time I learn something new.”
–Thomas, 30

“As somebody who had 15kg excess weight, but didn’t eat very much and exercised every day, I couldn't understand why I didn't have a good figure. I thought it was unfair, and wondered if it was my age or genetics that was the problem. Tom’s book helped me eat better and shed that weight in 3 months, and I've kept it off for 18 months so far.”
-Kym, 41

“I follow Tom’s nutrition advice, which has helped me to get rid of blood sugar and thyroid problems that were troubling me, and I feel a whole lot better.”
–Ilse, 36

“As someone who would workout six to seven days a week and still not see the scale budge, eating healthy food and still no results, Tom taught me micro nutrients and how to do all the math—not just for the general population but for ME! It really works! Thank you Tom!”
–Nancy, 46

“His focus on goal setting, re-visiting goals, and setting new goals is some of the best advice ever given in the fitness industry. His focus on positive thoughts and actions is also keenly unique, and it works. He never waffles, and always stays true to what he knows works.”
–Janis, 50

“Tom has changed my life.”
–Rebecca, 33

“Tom really enjoys helping others to become fit the right way, not the easiest or quickest.”
–Tim, 57

“I cannot believe Tom with all his knowledge, BFFM, and the Bodyfat Solution are not on every news program, and talk shows for his remarkable success.”
–Glenn, 48

“It’s the only health and fitness book I’ve ever read that I actually like!”
–Samantha, 35

“Even though I've never interacted with Tom directly or personally, I've felt as though I've known him from the moment I purchased the BFFM e-book. He comes across as truly wanting to help people, not simply line his pockets, I've recommended him to many family members and friends.”
–Dave, 44

“His program works. It keeps me out of the weedy tweaks of the next great thing, supplements, etc., and solidly in a program that works.” –Sherry, 50

“Tom Venuto’s refreshing approach and honesty about what it takes to stay healthy are fantastic and what everyone needs in their lives who is serious about taking care of themselves.”
–Paul, 49

“Tom has inspired me to go forward and motivate myself to reach the leanness I’ve always been looking for.”
–Lorena, 25

“I have been struggling with the last 25 or so pounds for years, but I feel like I can finally take it off now.”
–Karen, 34

“I recommend Tom's books and website more than any other trainer out there.”
–Jennifer, 44

“Tom Venuto has created another masterpiece with "Burn The Fat, Feed The Muscle, The Secrets Of The Leanest People In The World". He clearly presents the science of weight loss, and more importantly fat loss, in clear, understandable layman's terms that anyone can easily understand, shattering many of the myths and misinformation surrounding diets. He provides you with facts and a common sense approach to a lifetime of healthy weight management. I utilize the principles he has so eloquently communicated to reach my best physique transformations."
–Robert Zius, Competitive Natural Bodybuilder

“As an owner of the first Burn The Fat Feed The Muscle e-book I can certainly appreciate the effort that went into improving the hard copy version. Core integrity values that I have come to expect from Tom Venuto are not compromised. There are no gimmicks, magic pills, latest fad or starvation diets. In fact, many of these myths are dispelled. While the techniques used come from Physique Champions and Fitness Models they can be used by anyone. If you can follow a roadmap or a recipe from start to finish, you will have no problem following this book to succeed in achieving your highest level of fitness ever. I know this to be true because I have done and maintained it for several years. Tom’s new L.E.A.N. Plan of Action brings together all the Exercise, Nutrition and Mental training techniques you need to ensure your success. It is truly the most unique and effective Fat-Loss and Body-Transforming book I have ever read. "
–Mike "Rocco" Mannella

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